Quantcast
ZME Science
  • News
  • Environment
  • Health
  • Future
  • Space
  • Features
  • More
    • About
    • The Team
    • Advertise
    • Contribute
    • Our stance on climate change
    • Privacy Policy
    • Contact
No Result
View All Result
ZME Science

No Result
View All Result
ZME Science
No Result
View All Result
Home Research Inventions

In case of emergency, just take off your bra !

Mihai Andrei by Mihai Andrei
September 30, 2010
in Inventions, Other
Reading Time: 2 mins read
A A
Share on FacebookShare on TwitterSubmit to Reddit

No, the people in the photo are not sniffing the bra or… something. This is Emergency Bra, or Ebra, for short may very well be the thing that saves your life; literally. How does it work ? Well, it converts into a respiratory mask. Good thing about it is that since it has two cups, you can save someone else too.

The inventor, Elena Bodnar won an Ig Nobel prize last year for her invention, which despite what you may think, is quite serious.

Sorry to interrupt, but you should really...

...Join the ZME newsletter for amazing science news, features, and exclusive scoops. More than 40,000 subscribers can't be wrong.

   

ADVERTISEMENT

“Luckily the wonderful design of the bra is already in the shape of a face mask and so with the addition of a few design features, the Emergency Bra enhances the efficiency of minimizing contaminated bypass air flow,” the product’s web site states.

How much for this life saving piece of fashion ? Just $29.99. But how will breast size affect the facial fit, now that’s a good question. But perhaps a better question is how’s a lady going to react when you go for the old “I can’t breathe, take off your bra” line ?

ADVERTISEMENT

Tags: brabra maskbra respiratoryig nobelinvention
ShareTweetShare
Mihai Andrei

Mihai Andrei

Andrei's background is in geophysics, and he's been fascinated by it ever since he was a child. Feeling that there is a gap between scientists and the general audience, he started ZME Science -- and the results are what you see today.

ADVERTISEMENT
ADVERTISEMENT
  • News
  • Environment
  • Health
  • Future
  • Space
  • Features
  • More

© 2007-2019 ZME Science - Not exactly rocket science. All Rights Reserved.

No Result
View All Result
  • News
  • Environment
  • Health
  • Future
  • Space
  • Features
  • More
    • About
    • The Team
    • Advertise
    • Contribute
    • Our stance on climate change
    • Privacy Policy
    • Contact

© 2007-2019 ZME Science - Not exactly rocket science. All Rights Reserved.